Contra runs challenges with partners like Figma to activate the creative community around new product releases. The Make-a-thon is the highlight: a global making challenge that puts Figma's iconic brand side by side with Contra's. We've done three of them, and I led creative direction for each.
The campaign videos were brought to life with motion designers Diego Rotmistrovsky and Pierre-Olivier Pelletier. For the latest edition, I announced the winners live on stage at Config in San Francisco.
Config Make-a-thon launch film · as posted by @figma
Config Make-a-thon campaign video · as posted by @figma
Other Work